Outsourced SDR services

Outsourced SDR services that book qualified meetings

The full SDR function run for you: target accounts, data, email and LinkedIn, every reply handled, interested prospects called. Your salespeople only join the conversations.

Get your free pipeline plan

From €3,300 a month, everything included. See pricing

Cold email and LinkedInEvery reply handledInterested leads called personallyMeetings booked into your calendar
From our co-founder

How we build your outbound engine, explained in 3 minutes

See exactly what we would build for your business.

The GTM stack we operate every day

ClayClay
ApolloApollo
lemlistlemlist
SmartleadSmartlead
InstantlyInstantly
HeyReachHeyReach
HubSpotHubSpot
n8nn8n
AttioAttio
RB2BRB2B
TrigifyTrigify
AirScaleAirScale
ClayClay
ApolloApollo
lemlistlemlist
SmartleadSmartlead
InstantlyInstantly
HeyReachHeyReach
HubSpotHubSpot
n8nn8n
AttioAttio
RB2BRB2B
TrigifyTrigify
AirScaleAirScale

Outsourced SDR services hand prospecting and meeting booking to an external team, so you get a working pipeline without hiring, training and managing SDRs yourself. KNK Outbound runs that function as a done-for-you service: target accounts, data, email and LinkedIn outreach, every reply handled, interested prospects called, and qualified meetings booked into your calendar. Your salespeople take the meetings. From EUR 3,300 a month, all-inclusive.

Why most outbound fails

Hiring an SDR is the expensive way to find out.
Most of the cost is not the salary.

Recruiting, ramp-up, tools, data and management all come before the first meeting, and turnover in the role is high.

Long ramp-upA new SDR typically needs three to six months to become productive, and you pay throughout, with no pipeline to show for it yet.
Nobody to manage themAn SDR without a playbook and a coach tends to send more and learn little. Founders end up managing someone instead of selling.
Tools and data on topData, sending infrastructure, LinkedIn tools and a CRM add up before the first email goes out.
The knowledge leavesWhen the SDR moves on after a year or two, the lists, messages and lessons often go too, and you start again.
The KNK system, live

From your market to your calendar

We work through your market, handle every reply, call everyone interested and book the conversations.

Your target marketLive
1,800

companies in progress

Covered14 %
Cold email
Sent today
452
Replies
14
ClaySmartleadInstantly
LinkedIn
Delivered
92
Conversations
9
LinkedInHeyReach
Ads & ContentLinkedInMeta

Warm up the same accounts

Reply handling
AAlpina SEInterested
Answered today
23
Done by KNK
Warm call
0:12
Reached
4
Within minutes
Your calendar+3

Only qualified conversations

Tue 10:00Nordtec AG
The done-for-you system

The SDR function, run as a system

Instead of one person with a quota, you get research, data, copy, infrastructure, reply handling and calls working together, with every send visible to you.

Offer brief
AngleHiring signal
ICPB2B, 50 to 500
HookPipeline gap

Strategy & ICP

Lead list264
Weber GmbHChecking
Nordtec AGFits
Alpina SEChecking

List building

ClayApollo
Valid emailOK
Role confirmedOK
LinkedIn profileOK

Data validation

ClayLinkedIn
N
HiringNew siteFunding

Buying signals

TrigifyRB2B
Offer brief
AngleHiring signal
ICPB2B, 50 to 500
HookPipeline gap

Strategy & ICP

Lead list264
Weber GmbHChecking
Nordtec AGFits
Alpina SEChecking

List building

ClayApollo
Valid emailOK
Role confirmedOK
LinkedIn profileOK

Data validation

ClayLinkedIn
N
HiringNew siteFunding

Buying signals

TrigifyRB2B
Your results timeline

What happens after onboarding

01
Week 1 & 2

Define & set up

We align on who to target, build your lists, write your messaging and set up domains and mailboxes. By the end of week two everything is live, with one shared dashboard so you see every send, reply and meeting.

ICP and target lists
Domains and mailboxes warmed
Messaging approved by you
Live shared dashboard
ToolsClaySmartlead
02
Week 3 & 4

Create & launch

Your first campaigns go live on cold email and LinkedIn. We handle every reply, call everyone who is interested and book the first meetings into your calendar. Ads and content run alongside where it makes sense, warming the same accounts.

Campaigns live on email and LinkedIn
Every reply handled by us
Interested leads called
First meetings booked
ToolsInstantlyHeyReachLinkedInMeta
03
Month 2

Amplify & convert

By now we know which angles get replies. We scale them, expand your lists and keep calling interested leads quickly, so more conversations turn into booked meetings.

Winning angles scaled
Expanded target lists
Fast follow-up on interest
Steady meeting flow
ToolsClayCalendlyRB2B
04
Month 3+

Learn & scale

Focus shifts from testing to repeatability. The plays that work become your documented playbook, volume grows behind them, and qualified meetings keep landing in your calendar without extra work on your side.

Documented outbound playbook
Quarterly growth roadmap
Replies and calls handled for you
Compounding meeting flow

Swipe through the weeks

1M+
cold emails sent
30+
outbound engines built
21
days to live campaigns
100%
done for you
Why teams pick KNK

The fastest path to predictable pipeline

Most teams weigh three options. Here is how the same goal plays out across each one.

Recommended

KNK Outbound

Done for you, live in weeks

  • Live campaigns in about 21 days
  • Clay, Smartlead, HeyReach and the rest included
  • We build, run and optimize the whole engine
  • Outbound, paid ads and content in one system
  • Transparent reporting, every send visible
Book your free GTM audit

In-house SDR team

Slow and expensive to build

  • 3 to 6 months before the first real meetings
  • You buy and learn the whole tool stack
  • Hiring, ramping and managing is on you
  • Usually one channel at a time
  • Fixed payroll whether it performs or not

Typical agency

Hit or miss, little visibility

  • Generic sequences, blast and pray
  • Vanity metrics with little transparency
  • Reports instead of meetings that close
  • Single channel, rarely joined up
  • Long lock-in contracts

Swipe to compare

Choosing an outsourced SDR provider

Three models hide under the same name

'Outsourced SDR' covers three quite different offers. Staff augmentation places a named rep in your tools, and you still bring the playbook and manage the person. Pay-per-meeting providers charge per booked or held meeting, which feels safe but rewards volume over fit, because the provider earns on meetings booked rather than on deals closed. Full-service outbound runs the whole function for a monthly fee, including data, infrastructure, copy and reply handling. We work in that third model.

The cost comparison should be made on the whole function. An in-house SDR in the US typically costs 90,000 to 130,000 dollars a year fully loaded, before tools, data and a manager's time. In Germany, a first sales hire runs around 60,000 to 80,000 euros a year. Outsourced options typically cost 3,000 to 10,000 a month, and the part to check in any quote is what is included: data, tools, sending domains and calls to interested prospects are often extras.

Ask each provider the same questions. Who writes the messages, and do we approve them? Can we see every email that is sent? Who answers replies, and how fast? What counts as a qualified meeting? Who owns the lists and the sending domains during the contract? What happens with the data when we stop? Providers who answer these directly are usually the ones you can work with.

Outsourcing is not always the right call. If you have no proven offer, an external team will only find that out faster, at your expense. If your deal value is too low to carry a monthly fee, the math does not work. And if you already have a strong sales manager and steady volume, an in-house hire can be the better investment. We would rather tell you that in the first call.

FAQ

Frequently asked questions

How much does an outsourced SDR cost?

Outsourced options typically run 3,000 to 10,000 dollars or euros a month depending on model and coverage, with tools and data sometimes charged on top. Pay-per-meeting providers usually charge 200 to 800 per booked or held meeting. An in-house SDR in the US typically costs 90,000 to 130,000 dollars a year fully loaded. Our packages start at EUR 3,300 a month, all-inclusive.

Should we outsource SDRs or hire in-house?

Outsource when you have no sales manager to run an SDR, need pipeline within months rather than after a long ramp-up, or want to test a market first. Hire when you already have a proven playbook, enough leads to work and someone to coach the person. Many companies outsource first and hire once the message is proven.

What are the disadvantages of outsourcing SDRs?

Less control over day-to-day conversations, a risk of generic messaging if the provider does not learn your product, and knowledge that sits outside your company. You also depend on the provider's quality of reply handling. Weekly reporting, approved messaging and full access to what is sent reduce most of these risks.

How do we win B2B customers without our own SDR team?

Run prospecting through an external team while your own people handle the sales conversations. Define your ideal customer together, let the provider run research, outreach and reply handling, and agree what counts as a qualified meeting. Your team then spends its time only on people who have shown interest.

What is the difference between an outsourced SDR and an outbound agency?

An outsourced SDR usually means named reps working your account, often with your tools. An outbound agency runs the whole system, including data, infrastructure and copy. We work as the latter, which removes the need to supply tools, managers or playbooks.

How fast do outsourced SDR services show results?

Campaigns are typically live within about three weeks, and the first qualified conversations usually follow in the weeks after. Plan on three months before judging a campaign properly, since messages and segments get refined from the replies. No honest provider can promise a fixed number of meetings up front.

The next step

A call you leave with a concrete plan

Book a free 60-minute call. We tear down your current outbound, map your signals, and show you the exact system we would install. You leave with a plan either way.

Free, no obligation60 minutesA concrete system draft
Get your free pipeline plan